
Business Cards
- Publisher
- Edward Ruscha
- Year
- 1968
- Specifications
- Faux wood-grain paper wrappers bound with a leather cord
8 3/4 x 5 5/8 in (22.2 x 14.3 cm)
32 pages, 19 illustrations including the cover photograph
First and only edition of 1,000 copies
With Billy Al Bengston
Photographs by Larry Bell and Ken Price
Each copy includes a stapled-in exchanged business card
A humorously deadpan documentation of two artists designing business cards for one another, from the moment of conception through the cards' fabrication and finally their ceremonial exchange at dinner. The mounted photograph on the cover records that closing handshake, dated to the day it happened, while the traded cards themselves are physically bound into the back of each copy as the project's final, literal punch line.